Tag Archives: targeting

Online advertising has grown considerably in the past couple of years. If your business is not allocating any budget online, odds are you are feeling the pinch. With all of the options for advertising online, such as Google AdWords and all of the other social media platforms, Facebook might be the easiest to use if […]

As an advertising agency, we are often asked, “How can I measure my campaigns to make sure they are working?”  Most clients are used to advertising in traditional media, such as newspaper, radio and television.  Unfortunately, traditional media doesn’t have an effective source of tracking. On the other hand, with today’s digital advertising platforms, there […]

As marketers, we get asked all the time by business owners, “What strategies should we be using to maximize our online visibility?”  While there are a plethora of mediums to increase your visibility online, none are as widely used as social media.  Social media, when implemented correctly, can have a huge impact on driving your […]