Tag Archives: digital marketing

Blog Post By: Ian J. Jennings, Director of Strategic Partnerships at Baer Performance Marketing   Many manufacturers believe spending valuable time and money on the digital aspects of marketing (websites and social media, to name a few) is a waste of time. Most are wrong, but it’s complicated. All businesses, regardless of industry, must identify […]

At the end of 2015, ‘emoji’ was chosen as Oxford Dictionaries’ ‘Word of the Year.’ Grammar fanatics were very vocal with their disgust while social media addicts were thrilled, and many others were just shocked. So, what is the significance of ‘emoji’ being chosen as the ‘Word of the Year?” Well, before we begin explaining […]